MANIFESTO
one.
A venture firm for the creators and builders
We are a venture firm for creators and builders, operating at the edge of creativity and culture, with a focus on early opportunities in consumer lifestyle.
two.
Fuel for founders
Our mission is to empower visionary founders to build bold, lasting brands that shape how people live, eat, move, and connect. We seek to collaborate with the most driven, imaginative
entrepreneurs, the catalysts of consumer evolution.
entrepreneurs, the catalysts of consumer evolution.
Our world isn't black and white, things are never obvious and making investment decisions requires conviction. We trust our judgment, act with clarity, and move quickly when we meet founders and ideas that align with our beliefs.
four.
Every investment counts
We aim to connect with founders early, often well before any transaction, to build trust and alignment. As a lean, high-focus team, every investment we make matters, making us more aligned with founders.
five.
Entrepreneurs at heart
We are just like the companies and entrepreneurs we want to back. We are hungry, scrappy, a start-up with big ambitions. The best founders will always have options. We want to convince them to partner with us, and earn the right to be the 1st call, for good or bad news.
six.
Trust your wings
There’s a note on our wall that reads this. It’s a reminder of how we work, with belief in people, in potential, and in taking bold leaps. We operate on trust: trust in founders, in our partners, and in doing things the right way. We show up prepared, we follow through, and we treat people with respect. Integrity and character matter, not just because it’s right, but because reputation compounds. That’s how we build lasting partnerships.
seven.
Building brands with soul
We look at every opportunity through a simple lens. We love passionate, mission-driven founders with a clear sense of purpose, those building brands with soul, scale, and substance. We’re especially excited by global potential, particularly across Europe and the UK, where we can help founders navigate and grow.
eight.
We offer differentiated capital
We are not a generalist firm. We focus on what we know: food & drinks, health & wellness, and lifestyle & culture, all within Western markets where we have conviction and domain expertise. We invest where we can make the most impact: at the earlier stages of a company’s journey. That typically means Pre-Seed, Seed, and up to Series A, when companies are being built, launched, or scaled, and where Artem can make the biggest difference.
nine.
We are here for the long term
We chose the hardest route, starting a new firm from scratch, assembling our investors, our advisors, and our team members one by one, in alignment with our vision and mission. We are building a partnership by choice, for the long term.
ten.
Why “Artem”
Artemis is the Greek goddess of hunting. We chose “Artem” for its sense of movement and intent.
It reflects creativity, focus, and hunger, inspired by the spirit of pursuit. It captures how we aim to work: focused, unconventional, and always creative. No armor, no ego, just the drive to build something that lasts.
It reflects creativity, focus, and hunger, inspired by the spirit of pursuit. It captures how we aim to work: focused, unconventional, and always creative. No armor, no ego, just the drive to build something that lasts.
What we do